Step 1: Discovery

University Relations will meet with clients, and others they identify, to learn how the current site is used and identify limitations, or to establish goals and requirements for a new site. 

  • Contact client and arrange initial planning meeting. In addition to the project manager, the initial meeting should include representatives from the web and art areas.
  • Pre-project planning checklist
    Use the following list to guide the initial planning meeting with client (designer and a member of the web area should attend this meeting).
    • What is the objective of the web site?
    • Who is the audience? Who are you most trying to communicate with?
    • What is the primary message you want to communicate? What are other messages?
    • What is expected deadline (if not previously determined)?
    • Where will the site be hosted (if not previously determined)?
    • What is anticipated budget (if not previously determined)?
    • Who will be the primary client contact throughout the process?
    • Who will the project be funded by/what is billing info (if not previously determined)?
    • Who will be involved in the approvals process?
    • How does the web site fit into your overall communications plan?
    • Are there other pieces it will be used in conjunction with?
    • Who will provide the content?
    • Will stock photography, original photography, or illustration be used? Where will the images come from?
  • Open job number in Filemaker Pro.
  • Contact assistant director, design, for assignment of graphic designer.
  • Internal planning meeting with members of the art and web areas.
  • Review information gathered at client planning meeting to confirm project direction.
  • Discuss elements needed for design estimate.
  • Discuss production schedule.
  • Undertake a comprehensive review of the current site, if available.